$94,000 Diamond Earrings Top Amazon.com's Holiday Jewelry Sales SEATTLE--(BUSINESS WIRE)--Dec. 23, 2005--Amazon.com, Inc.
(Nasdaq:AMZN) today announced the sale of its highest-priced item so
far this holiday season, a pair of $94,000 diamond earrings. Certified
by the Gemological Institute of America, the drop earrings are a total
carat weight of 8.34 carats, featuring two 2.5 carat yellow diamonds
and two 1 carat white diamonds in a platinum and 18 karat yellow gold
setting.
"These stunning earrings are going to make someone's holiday very
special this year," says Steven Goldsmith, vice president, Amazon.com
Jewelry. "We're delighted that more and more customers are turning to
Amazon.com for luxury jewelry shopping."
High-end jewelry has been more popular than ever with Amazon.com
shoppers this holiday season. Customers have purchased several
thousand styles of jewelry including pieces of 18 karat gold, diamond
solitaire rings, diamond stud earrings and pearl strands in varying
shapes, sizes and colors. Several high-end designer watches have also
been popular with customers, including the Rolex Daytona Oyster
Perpetual Men's Watch and the Omega Men's Seamaster 300 M Chrono Diver
Watch.
About Amazon.com
Amazon.com, Inc., (Nasdaq:AMZN), a Fortune 500 company based in
Seattle, opened on the World Wide Web in July 1995 and today offers
Earth's Biggest Selection. Amazon.com seeks to be Earth's most
customer-centric company, where customers can find and discover
anything they might want to buy online, and endeavors to offer its
customers the lowest possible prices. Amazon.com and other sellers
offer millions of unique new, refurbished and used items in categories
such as beauty, health and personal care, jewelry and watches, gourmet
food, sports and outdoors, apparel and accessories, books, music,
DVDs, electronics and office, toys and baby, and home and garden.
Amazon.com and its affiliates operate seven retail Web sites:
www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.fr,
www.amazon.co.jp, www.amazon.ca, and www.joyo.com.
As used herein, "Amazon.com," "we," "our" and similar terms
include Amazon.com, Inc., and its subsidiaries, unless the context
indicates otherwise.
Forward Looking Statements
This announcement contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section 21E
of the Securities Exchange Act of 1934. Actual results may differ
significantly from management's expectations. These forward-looking
statements involve risks and uncertainties that include, among others,
risks related to potential future losses, significant amount of
indebtedness, competition, management of growth, potential
fluctuations in operating results, international expansion, outcomes
of legal proceedings and claims, fulfillment center optimization,
seasonality, commercial agreements, acquisitions, and strategic
transactions, foreign exchange rates, system interruption, consumer
trends, inventory, limited operating history, government regulation
and taxation, fraud, and new business areas. More information about
factors that potentially could affect Amazon.com's financial results
is included in Amazon.com's filings with the Securities and Exchange
Commission, including its Annual Report on Form 10-K for the year
ended December 31, 2004, and all subsequent filings.
CONTACT: Amazon.com, Inc.
Jani Strand, 206-266-7180
SOURCE: Amazon.com, Inc.
