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 Home > Coca-Cola Press Release > 2004  
Coca-Cola Press Releases
27th September, 2004
"COKE PIBIG" JOINS WITH 15 RESTAURANT AND SNACK BRANDS IN THE "GRAB COKE PIBIG AND GRAB BIG VALUE UNDER THE CROWN"
"COKE PIBIG" JOINS WITH 15 RESTAURANT AND SNACK BRANDS IN THE "GRAB COKE PIBIG AND GRAB BIG VALUE UNDER THE CROWN" Thailand, September 27, 2004 - The latest "Coke PiBig" campaign is gaining momentum with the "Grab Coke PiBig and Grab Big Value Under the Crown" promotion ...
20th September, 2004
ADVERTISING WEEK AND COCA-COLA PAY TRIBUTE TO THE LATE BILLY DAVIS
ADVERTISING WEEK AND COCA-COLA PAY TRIBUTE TO THE LATE BILLY DAVIS Advertising Great's Contributions Included "I'd Like To Buy The World A Coke", "Have A Coke And A Smile", "Things Go Better With Coca-Cola" NEW YORK, September 20, 2004 - On September 2nd, the world lost Billy Davis, the man who taught us to sing, and his memory and accomplishments in advertising were celebrated today in New York City at the kick-off of Advertising Week, a yearly celebration of the best of Madison Avenue. Davis was the co-writer of such timeless classic Coca-Cola ads as "I'd Like to Buy The World A Coke", "Have A Coke And A Smile", "Things Go Better With Coca-Cola", and "Coke Is It" along with colleague Bill Backer ...
20th September, 2004
"BIG BRO" MEK VINAI GOES UNDERCOVER TO SCOPE OUT POPULARITY OF "COKE PIBIG"
"BIG BRO" MEK VINAI GOES UNDERCOVER TO SCOPE OUT POPULARITY OF "COKE PIBIG" ZTV captures cool pictures of "Big Bro" as a Coke delivery man Bangkok, September 20, 2004 - "Big Bro" Mek Vinai is feeling very upbeat about the outstanding fan response to his latest Coke PiBig television commercial "Kung-Fu Fight." The commercial has been on the air for two weeks and fans can't get seem to enough of it ...
15th September, 2004
THE COCA-COLA COMPANY REPORTS THAT SECOND HALF 2004 RESULTS WILL BE BELOW EXPECTATIONS
THE COCA-COLA COMPANY REPORTS THAT SECOND HALF 2004 RESULTS WILL BE BELOW EXPECTATIONS Unfavorable operating conditions in several key markets are negatively impacting performance and earnings. Third quarter 2004 worldwide unit case volume growth expected in the range of flat to 1 percent ...
7th September, 2004
COKE SET TO LAUNCH ITS LATEST AND GREATEST "COKE PIBIG" CAMPAIGN
COKE SET TO LAUNCH ITS LATEST AND GREATEST "COKE PIBIG" CAMPAIGN Bangkok, September 07, 2004 - The Coca-Cola system in Thailand is set to launch a new, fully integrated "Coke PiBig" marketing campaign centred around the exciting "Coke PiBig, Episode III - Kung Fu Fight" television commercial ...
2nd September, 2004
NEW AUSTRALIAN RESEARCH: HELPING AUSSIE KIDS GET THEIR ACTIVE FACTOR
NEW AUSTRALIAN RESEARCH: HELPING AUSSIE KIDS GET THEIR ACTIVE FACTOR South Australia, September 02, 2004 - New research released today by the University of South Australia provides critical information about the factors influencing children's activity levels and their involvement in sport and physical activity ...
2nd September, 2004
COKESTATION -- THE "INTELLIGENT SOFT-DRINK VENDING MACHINE"
COKESTATION -- THE "INTELLIGENT SOFT-DRINK VENDING MACHINE" World-beating innovation from Coca-Cola Hungary Budapest, September 02, 2004 - Coca-Cola Hungary has introduced its latest technological development -- the innovative, interactive CokeStation, which is the first of its kind anywhere in the world ...
26th August, 2004
NESTEA LAUNCHES NESTEA ICE RUSH -- THE FIRST GREEN TEA BEVERAGE THAT CHILLS FROM THE INSIDE OUT
NESTEA LAUNCHES NESTEA ICE RUSH -- THE FIRST GREEN TEA BEVERAGE THAT CHILLS FROM THE INSIDE OUT The only green tea product available in returnable glass bottles Bangkok, August 26, 2004 - Nestea recently launched its highly innovative green tea product, Nestea Ice Rush ...
18th August, 2004
POWERADE AND LEBRON JAMES LAUNCH "FLAVA23", THE FIRST SPORTS DRINK FLAVOR CREATED BY A SUPERSTAR ATHLETE
POWERADE AND LEBRON JAMES LAUNCH "FLAVA23", THE FIRST SPORTS DRINK FLAVOR CREATED BY A SUPERSTAR ATHLETE Exclusive LeBron James Comic By DC Comics Created For Launch of POWERADE FLAVA23 ATLANTA, August 18, 2004 - At 19 years old, LeBron James has already achieved many "firsts" - first "prep to pro" player to score 25 points in his pro debut, youngest player to score 40 points in a game, youngest player to score 1,000 career points, and now the first superstar athlete to create his own sports drink: POWERADE FLAVA23. POWERADE today announced the rollout of the new flavor, which will be available nationally beginning September 1st, along with a unique promotional program featuring a LeBron James comic created for POWERADE by DC Comics. "This project was especially interesting to me, because I'm the first athlete ever to create a unique flavor, color, and packaging for a sports drink," said LeBron James ...
4th August, 2004
COCA-COLA LAUNCHES ITS NEW SUMMER CAMPAIGN IN PURE "BOLLYWOOD" STYLE
COCA-COLA LAUNCHES ITS NEW SUMMER CAMPAIGN IN PURE "BOLLYWOOD" STYLE Madrid, August 04, 2004 - Coca-Cola Spain has just launched its latest Coca-Cola brand advertising campaign for the summer season created by the McCann Erickson agency ...
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