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Toyota Press Releases |
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17th December, 2001
Lexus To Debut All-New Luxury SUV at the North American International Auto Show
December 17, 2001 -- Torrance, CA -- Lexus will continue to set the trend and
create a new benchmark in the luxury sport utility vehicle (SUV) segment with
the debut of the all-new GX 470 SUV at the 2002 North American International
Auto Show (NAIAS) in Detroit, January 12-26.
Positioned between the car-based RX 300 and the high-end LX 470, the V8-powered,
mid-size GX 470 will give Lexus the unique distinction of being the only full-line
luxury marque to offer three diverse SUVs.
The GX 470 will feature the same full-time four-wheel drive system as the premium
LX 470, a 4.7-liter V8 engine, and rear adaptive height controls ...
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17th December, 2001
Toyota Motor Sales, USA Announces Corporate Communications Reorganization
Toyota Motor Sales, (TMS) USA today announced
organization changes within its Torrance-based Corporate Communications Division.
The division, previously named External Affairs, has been restructured and renamed
in order to better define its responsibilities and more efficiently direct company
communications.
"The new division title and organization more accurately reflect the broad
base of communications and strategies we develop for multiple audiences, both
inside and outside the company," said Irv Miller, group vice president,
corporate communications.
Along with the name change, the division has been realigned into four primary
functional areas, reporting to Miller:
External Communications, reporting to National Manager Mike Michels, is responsible
for all product news activities for the Toyota and Lexus sales divisions as
well as corporate media relations ...
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13th December, 2001
Toyota To Begin Selling Zero Emission Rav4-Ev To California Retail Customers
Toyota Motor Sales (TMS), U.S.A., Inc.
announced today that it will begin offering the RAV4-EV (electric vehicle) to
retail customers in California beginning in February 2002.
The Toyota RAV4-EV is a zero emission, state-of-the-art electric version of
Toyota's popular RAV4 sport utility vehicle (SUV) ...
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13th December, 2001
Alabama Teachers Invited to Participate in Toyota-Sponsored Study Program in Japan
Alabama high school teachers are invited to participate in a fully sponsored two-week
study program in Japan next summer through the Toyota International Teacher Program.
The study trip is open to teachers in seven states where Toyota operates major
facilities.
Because Huntsville, Alabama, is the site of Toyota's newest engine plant in
North America, Alabama teachers are invited to participate for the first time ...
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11th December, 2001
Toyota Releases First Comprehensive North America Environmental Report; Increases Prius Allotment For U.S. By Over 40%
December 11, 2001 -- Sacramento, CA -- Toyota released its first comprehensive
North America Environmental Report today, detailing the company's progress
and plans in the design, manufacture, sale and recycling of vehicles.
The report was released at Toyota's second environmental seminar, held
in conjunction with the Electric Vehicle Association of the Americas (EVAA)
Electric Transportation Industry Conference in Sacramento, California ...
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11th December, 2001
Toyota Unveils All-New Vehicles At Los Angeles And North American International Auto Shows
Torrance, CA., Dec. 11, 2001 - The North American premiere of the all-new 2003
Matrix will be held at a press conference at the 2002 Los Angeles Auto Show.
Matrix pricing will be announced at the press conference which will be held
at the Toyota display in the South Hall of the Los Angeles Convention Center
at 12:45 p.m ...
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10th December, 2001
Toyota Opens New Financial Services Center In Chandler, Arizona
The new facility joins an existing Customer Service Center (CSC) that is currently
located in Cedar Rapids, Iowa, and a new Customer Service Centem in the TFS/LFS
Eastern region, which will be located in Owings Mills, Maryland ...
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10th December, 2001
Toyota Opens New Financial Services Center In Chandler, Arizona
December 10, 2001 -- Chander, AZ -- Toyota Financial Services (TFS) and Lexus
Financial Services (LFS) announced today the grand opening of their new Customer
Service Center in Chandler, Arizona. The center occupies approximately 100,000
square feet of leased space within the San Tan Building, and provides service
for Western region loan and lease customers of Toyota Financial Services and
Lexus Financial Services ...
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6th December, 2001
Toyota Calls for Fairness, Effectiveness and Lead Time In Any New Corporate Average Fuel Economy Standards
Click here for full testimony
In testimony given today before the
Senate Commerce Committee, a Toyota executive called for fairness, effectiveness
and adequate engineering lead time in any changes made to the Corporate Average
Fuel Economy (CAFE) standards.
Quoting a report on the CAFE system prepared for Congress by a National Academy
of Sciences (NAS) panel, Jim Olson, senior vice president of Toyota Motor North
America, said "the NAS report says that any changes should not 'impose
higher burdens on those manufacturers who had already done the most to reduce
energy consumption'.
"Specifically, NAS said that to require each manufacturer to improve its
own CAFE by a defined percentage - the so-called Uniform Percentage Increase
(UPI) approach - 'punishes those who have done the mostand seems
to convey a moral lesson that it is better to lag than to lead," Olson
continued.
Olson also stated that UPI would frustrate effective energy-conservation and
environmental gains by causing higher-fuel economy vehicles to be replaced by
lower-mileage vehicles from producers with lower fuel-economy targets ...
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6th December, 2001
Toyota appoints Carisma Advertising as its ad agency for Mexico
Toyota Motor Sales de M跩co announced
today the appointment of Carisma Advertising as the ad agency that will design
and develop the advertising strategy to reinforce its entrance into the Mexican
market, planned for the second quarter of 2002.
Carisma Advertising is a strategic alliance between Guillermo Flores Kanchi,
President of Flores Kanchi Publicidad, based in Mexico City and Ad Americas,
an agency located in Los Angeles and specializing in the Hispanic market ...
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