Yahoo! Makes Car Buying Easier With New Online Car-Buying Merchant Program
Yahoo! Teams Up with Autoweb.com and CarPoint for One-Button Access to Buying Cars
SANTA CLARA, Calif. -- Dec. 2, 1997 --
Yahoo! Inc. (NASDAQ: YHOO) today introduced a
convenient, new way to buy cars - through merchant buttons
on Yahoo! Autos
(autos.yahoo.com), Yahoo!'s comprehensive, free resource for
information on buying, selling and researching new and used
cars. Providing users with easy access to shop for and
purchase cars, Yahoo!® Autos' button program launches
with Microsoft® CarPoint™ and Autoweb.com.
"Yahoo! continues to bring users together with online
merchants to provide added value for both groups," said
Ellen Siminoff, vice president of business development at
Yahoo!. "With the new Yahoo! Autos online merchant program,
people looking for cars now have a quick and convenient way
to buy a car, and merchants have access to a large audience
of self-qualified buyers."
Yahoo! Autos -- One-Stop Shop for Car Shopping
Yahoo! Autos is the ideal resource for anyone looking to
buy a new or used car. With Yahoo! Autos, car shoppers can
use the new car guide from AutoSite to get new car prices,
photos, specifications and features. Yahoo! Autos also
provides a "Compare Two Cars" service that allows users to
compare two different new cars side-by-side,
feature-by-feature and get a clearer sense of what one car
offers over the other. To supplement new car information,
Yahoo!'s used car guide by Edmund's provides trade-in and
market prices, ratings and recall information for used cars.
Once a specific type of car has been decided upon,
individuals looking for a used car can go to Yahoo!
Classifieds (classifieds.yahoo.com) and browse through the
listings of cars for sale by individuals and dealerships
across the nation - free of charge. People looking to sell
their cars can also post an ad for free on Yahoo!
Classifieds.
For those wanting to buy a new car, the new auto merchant
buttons offer a convenient way to buy a new car at an
attractive price without having to negotiate with a sales
person or find a nearby dealer with the right car in stock.
From Yahoo! Autos, users have one-button access directly to
leading online auto merchants for a fast and easy car
purchasing experience.
In addition, Yahoo! Autos also offers links to Yahoo!
Yellow Pages for the location and contact information for
automotive-related businesses within a local area as well as
access to the Yahoo! directory for more auto-related
information and Web resources.
About Yahoo!
Yahoo! Inc. (NASDAQ:YHOO) is a global Internet media company
that offers a network of branded Web programming that serves
millions of users daily. As the first online navigational
guide to the Web, www.yahoo.com is the single largest guide
in terms of traffic, advertising, household and business
user reach, and is one of the most recognized brands
associated with the Internet. Yahoo! Inc. provides targeted
Internet resources and communications services for a broad
range of audiences, based on demographic, key-subject and
geographic interests. Yahoo! is headquartered in Santa
Clara, Calif.
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Press Contacts:
Jennifer Hwang
Yahoo!
jenhwang@yahoo-inc.com
(408) 731-3362
Lindsay Walsh
NRG PR
415-827-7026
lindsay@nrgpr.com
