Yahoo! Welcomes Cellmania.com As A Premier Merchant
SANTA CLARA, Calif. -- Dec. 29, 1999 --
Yahoo! Inc. (Nasdaq:
YHOO), a leading global Internet media company serving 105 million
users worldwide, today announced that Cellmania.com, one of the
leading wireless e-commerce sites and one of the first wireless
destination sites to integrate e-commerce, community and applications,
has joined its premier merchant program.
Under the agreement, Cellmania.com has become a featured store
in the Communications category on Yahoo!® Shopping (http://shopping.yahoo.com),
a popular, one-stop Internet shopping service and part of Yahoo!'s
branded network of global properties. Additionally, Cellmania.com
(www.cellmania.com) will
be promoted through banner advertisements and graphic merchant
links in the Business & Economy category and on wireless-related
keyword search results pages throughout the Yahoo! network of
properties (www.yahoo.com).
The agreement with Cellmania.com offers Yahoo!'s millions
of users access to one of the largest online selections of calling
plans, phones and carriers. Yahoo! users will also be able to
search Cellmania.com's catalog of products including customer-generated
ratings, comparison pricing and the ability to select service
plans by ZIP code. Cellmania.com will also be a featured merchant
on Yahoo! Mobile (http://mobile.yahoo.com),
a centralized, comprehensive location on the Internet that enables
users to manage all their wireless and mobile communication needs.
"Cellmania.com is one of the leading providers of wireless
products and services online," said Anil Singh, chief sales
and marketing officer, Yahoo!. "This agreement is the result
of Yahoo! and Cellmania.com's commitment to provide high-quality
products and services to our users."
"Cellmania.com's agreement with Yahoo! represents a major
step toward solidifying our position as a leader in wireless
shopping," said Cellmania.com's President and Co-founder,
Dr. Ronjon Nag. "Yahoo!'s large user base is the ideal audience
for Cellmania.com's wide selection of wireless products, customer
ratings and coast-to-coast carrier inventory."
Cellmania.com is an information resource and online store
for all wireless products such as cellular phones, pagers, and
accessories, and provides reviews and community-generated product
ratings. Cellmania.com has coverage for 100 percent of the United
States and offers more than 50 phones and 10,000 service plans
from leading manufacturers such as Motorola, Nokia and Ericsson
and service providers like Sprint PCS, AT&T, Iridium, Nextel
and GTE.
About Yahoo!
Yahoo! Inc. (Nasdaq: YHOO) is a global Internet media company
that offers a branded network of media, commerce, and communication
services to more than 100 million users worldwide. As the first
online navigational guide to the Web, www.yahoo.com
is the leading guide in terms of traffic, advertising, household
and business user reach, and is one of the most recognized brands
associated with the Internet. The company also provides online
business services designed to enhance Yahoo!'s clients' Web services,
including audio and video streaming, store hosting and management,
and Web site tools and services. The company's global Web network
includes 21 World properties. Yahoo! has offices in Europe, the
Asia Pacific, Latin America, Canada and the United States, and
is headquartered in Santa Clara, Calif.
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