Yahoo! Greetings Delivers Holiday Cheer

SANTA CLARA, Calif. -- Dec. 16, 1999 -- Thinking about sending fruitcake to a special someone this holiday season? Think again. Yahoo! Inc. (Nasdaq: YHOO), a leading global Internet media company, today announced the results of a consumer survey indicating that e-mail users would rather receive an electronic greeting card this holiday season than a historically popular fruitcake.

Conducted by Yankelovich Partners and commissioned by Yahoo!® Greetings (http://greetings.yahoo.com), Yahoo!'s free electronic greeting card service, the survey shows that electronic greetings are widely popular among e-mail users. More than half of American e-mail users say they have received greeting cards in their e-mail boxes over the past month. Yahoo! Greetings offers a wide range of electronic greetings for a variety of occasions including everything from Christmas, Hanukkah, Ramadan and Kwanzaa to Y2K, the Millenium, Get Well, Good Luck, and more.

"More and more people are turning to Yahoo! Greetings to send friends, family and coworkers fun, creative messages," said Brian Park, senior producer, Yahoo!. "With a click of the mouse, Yahoo! Greetings provides our users with a simple way to send their holiday wishes electronically. It's fast, free, and fun."

More Electronic Cheer Spread This Holiday Season…and on Time!
Got a sticky tongue from licking hundreds of stamps? Tired of sending more holiday greetings than you receive? Worried that your holiday greetings won't arrive on time? If you answered yes to any of these questions, then we've got good news for you.

· Reach out to more people with electronic greeting cards: the majority of e-mail users are likely to send more holiday greetings this season if they use free electronic greetings, such as Yahoo! Greetings.
· Send your greeting cards on time: 25 percent of all email users send their greeting cards late or not at all. For those who wait until the last minute, Yahoo! Greetings is the perfect solution for sending timely, creative and meaningful holiday greetings.

Spreading Cheer Throughout the Year
Why limit yourself to only sending creative messages and greetings during the holidays? Electronic greetings make it easy to send fun, creative messages throughout the year.

· More than half of all e-mail users have received an electronic greeting in the past month.
· Approximately one in four e-mail users send more than 10 electronic greetings each year.
· Over a third of all email users are very or extremely likely to send electronic greetings at any time during the year.

Launched in August, Yahoo!® Greetings (http://greetings.yahoo.com) offers a wide variety of virtual greeting cards for all occasions. Yahoo! Greetings is fun, free, easy to use and offers one of the widest selections of cards on the Internet. Cards are available in different styles so people can choose the one that is just right for them. Some cards feature animated cartoons, others original artwork.

Yahoo! Greetings is part of Yahoo!'s comprehensive suite of communications services, which aims to give users everything they need to communicate via the Web. From free e-mail to greeting cards, from instant messaging to mobile communications, Yahoo!'s integrated services provide a personal communications platform for users to stay in touch with their friends, loved ones, and professional networks from home, work and on the road.

About Yahoo!
Yahoo! Inc. (Nasdaq: YHOO) is a global Internet media company that offers a branded network of media, commerce, and communication services to more than 100 million users worldwide. As the first online navigational guide to the Web, www.yahoo.com is the leading guide in terms of traffic, advertising, household and business user reach, and is one of the most recognized brands associated with the Internet. The company also provides online business services designed to enhance Yahoo!'s clients' Web services, including audio and video streaming, store hosting and management, and Web site tools and services. The company's global Web network includes 21 World properties. Yahoo! has offices in Europe, the Asia Pacific, Latin America, Canada and the United States, and is headquartered in Santa Clara, Calif.

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